Domain names are very valuable. We have been buying them for years. Companies that buy domain names have somewhat of a bad rap because they have been cast as "Cyber squatters." Quite the contrary is true however.
For any businessperson to pass on a generic "type-in" domain is not only a mistake, it is quite foolish. Good domain names not only bring visitors to your door from around the world, but bring interested visitors. The first thing we learn in sales school is to qualify our prospects. What better visitor can you ask for, than a visitor who just went through the trouble to actually type in the name of your product or service??
What is a "Type-In Domain Name?
The definition of a type-in domain is any domain that is commonly typed into an address bar by interested Internet users to find content on their interests. Often if looking for say... "gift boxes" on the Internet, rather than going to a search engine, users will just type the product name they are seeking into the Address Bar of their browser and add .com or .net.
This is a common and growing practice also known as "Direct Navigation". So if you were in the gift box business, wouldn't it make sense for you to own "GiftBoxes.com"? The truth is that these types of domain names have become so valuable, that a healthy aftermarket has been created. Domains are commonly traded for six figures and more and the value of ad space or leases on specific targeted domains is increasing year after year.
The bottom line is that the advertising space on any generic domain name can be quite valuable and the value of the name rises commensurately with the amount of dollars and interest in the topic of the domain.
How Can You Learn More About Domain Names?
It's become quite competitive today, but often, niches can still be found, especially if you get very specific. If you are interested in seeking a generic domain for your business, try these resources which include 1.) Places to learn about domains, 2.) Places to buy, sell, and trade domains, and 3.) Places that sell ads on your domains for you and that will pay you while you are working to develop them into more robust sites.
Although there are surely still opportunities to build good domain portfolios, we wouldn't advise you to rush in until you spend some time learning about the ins and outs of the business. It can be expensive to build a strong portfolio today and its easy to make mistakes. We suggest researching the industry by spending some time at the sites listed here...
Our Domain Portfolio
We are proud of our own profitable portfolio and thanks to many of the companies above have built it into a substantial small division of our company. We are always open to partnerships and ideas on our domains and our domain portfolio.
If you have any questions or inquiries on a
domain name, please click on the next to it to contact us.
We are happy to offer ad space or leases on our domains.
We are open to joint ventures. If you have a product, service, software, or idea that you think we could work together on, we are open to your suggestions.